Gregory V. Serio
NAIFA-NYS Headquarters

Candace Thorson Joins NAIFA-NYS and Park Strategies, LLC

Albany, New York, February 24, 2016 — Lawrence J. Holzberg, LUCTF, president of the National Association of Insurance and Financial Advisors—New York State (NAIFA-NYS), and Gregory V. Serio, executive director of NAIFA—NYS and partner in Park Strategies, LLC, today announced the appointment of Candace Thorson of Livingston, New York, as the new deputy executive director of the association. The appointment is to take place immediately.

Thorson was previously the deputy executive director of the National Conference of Insurance Legislators (NCOIL) and employed by Nolan Associates, which until January 1st was the association manager of NCOIL. Thorson takes her position as deputy executive director of NAIFA—NYS through Park Strategies, LLC, which provides association management services to NAIFA—NYS.

“We could not be more pleased to welcome Candace Thorson to the NAIFA—NYS and Park Strategies families,” Holzberg and Serio said in a joint statement. “She brings more than a dozen years of both association management and insurance policy experience to the table, and is a well-regarded and knowledgeable professional in these areas.”

Thorson said: “The opportunity to come to NAIFA-NYS was both timely and advantageous, given my background in insurance policy. I look forward to exploring issues from the perspective of the life producer and financial advisors, who are very much the backbone of the insurance marketplace.”

Thorson will work out of the association’s new offices being established at 17 Elk Street in Albany, New York.

For more information, please contact Greg Serio at 518-915-1661 or at

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